The Positive Impact of Logos on the Corporate Clothing

In the modern world, we have become more fascinated with logos especially, on our clothes. For the companies, a logo creates a brand identity, where as for general people it works as a means of displaying status. The appeal of an ordinary shirt increases a lot, the moment you put a logo on it. The impact of a logo on our life is getting significant each and every day.

Whether it is a multinational company or a sports club, they got recognized by their logo. According to a market survey, logo plays an integral part in building the popularity and increasing the business of an organization. A logo is an important part of your brand style. It’s the first thing a customer sees, so you need to use this opportunity to make the right impression and separate your brand from the rest.

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Apart from the aesthetic appeal logos on clothing can serve multiple purposes, take a look at them.

  • Logo on your corporate clothing can have a positive impact on your in-house workforce. It will generate a sense of belonging among your employees. If your employees are wearing your company’s logo neckties while attending a meeting, seminar or business meet it will lift their morale, confidence and pride.
  • Logos imprinted on the clothing of your employee help you to spot them easily and differentiate non-employees in your facility and on your work site. This can prove really useful on a crowded site.
  • A logo imprinted on ties, shirts or caps, can serve as a walking advertisement of your company. If any of your employees are seen on the street on their way to work, others will take notice of the brand by the logo. It can give your brand an extra mileage in an innovative way.

People can connect a brand identity to a particular company through a visual branding design. You could cash in the popularity you have garnered by the promotion of your brand through your unique corporate logo.

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How to Use Corporate Logo in the Dress Code of your Employees

From the McDonald’s golden arches to the three ellipses seen in the logo of Toyota, world’s most iconic brands take their logos very seriously. On the smartphones we use, on the clothes we wear and on the food we buy, logos are everywhere. Corporate logos portray the face of the company by graphically presenting the unique identity of the business. Logos are also a shorthand way of referring to the company in advertising and marketing.

Argus-1000x1000The industry is crowded, cut-throat and often money-losing. It is getting really tough for the businesses to remain relevant among their clients and earn their long-term loyalty. Here are few tips on how to make the most out of your logo for the branding of your company.

Make your logo visible to your customers- Whether you are running a restaurant or offer security services, the logo of your company should be visible on the dress-code of your employees. Make your logo printed on their ties, hats or on their aprons. Make your logo imprinted on the minds of your customer through continuously displaying it in front of their eyes.

Attend business conferences with a customized attire- Attending business conference with an exclusive dress-code of your company is a fantastic way to display your professionalism. Make sure that the employees who are going to represent your company at the conference have properly matched corporate logo neckties with their suits. Your employees can enhance the acceptability of your brand through a customized dress to the potential customers or investors.

Uniforms for Projecting Competence- When your employees wear a customized uniform in a workplace or in a store setting, it invokes a sense of confidence among your customers and clients. It eliminates confusion from the customer’s mind who to approach for getting assistance or information.

You need to prove your quality and if your branding does not represent you as a trusted and professional company, consumers will prefer your competitors instead of you.

What Are The Things You Need To Match While Buying A Tie

Neckties and shirts are two important elements for a man clothing. How to match each other is an important aspect to create a stunning look. Combining a tie with your suit and shirt is not that hard. It requires only a basic understanding of color pattern and proportion which can be used to build an interchangeable wardrobe.

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Three most important factors to match while wearing a tie are-

  • Necktie Pattern
  • Necktie Color
  • Necktie Proportion

Necktie Pattern-

Neckties are versatile enough for wearing to a business event, client meeting, interview, wedding and funeral. There are different types of tie patterns to chose from with the easy option of buying custom ties online.

  • Solids: The Solid necktie is the most versatile and can be worn by anyone without prior knowledge of pattern mixing and matching. While other options such as foulard ties can also be highly appealing.
  • Stripe: The British Regimental Stripe Tie can be considered one of the ‘original’ pieces of men’s neckwear. With a stripe running downwards from the wearers left shoulder to his right waist, the British Regimental tie has its roots in history.
  • Foulard: Foulard refers to a small scale pattern with basic block repeat. It’s neat geometric repeating pattern and is appropriate for business meetings, other formal settings or even less formal occasions.

Necktie Color-

The colors of neckties can take your look to a different level. When it comes to color variations, the options are virtually limitless. You can select numerous colors according to your taste, preference and style. Here are the options you can go for-

  • Red Ties
  • Burgundy Ties
  • Navy Ties
  • Light Blue Ties
  • Pink Ties
  • Orange Ties
  • Yellow Ties
  • Black Ties
  • White Ties
  • Green Ties
  • Brown Ties
  • Purple Ties and more

Necktie Proportion-

The width of men’s neckties has changed from time to time. Earlier most of the neckties come with 4+ inch wide. Today most neckties range from 3.25 to 3.75 inches. Skinny ties are 1.5 to 2.5 inches in width and will look best with modern European cut suits. Just keep in mind that the widest part of the lapel and the widest part of the tie should be similar in width.

Neckties are great finishing piece and undoubtedly one of the essential items of men’s dressing. They promote credible, professional and respectable look and portray self-confidence of a man.

Add Versatility to Your Outfit With Custom Scarves & Other Accessories

Are you looking to change your style? Want to add class and flash to your everyday look or simply want to appear modish and elegant? It’s time to revamp your personality through style. To be honest, you can’t buy style sense, it is something that has to be inherent in yourself. You can develop it, sharpen it but you can’t sell it to someone or buy it from someone.

Here we are furnishing few valuable tips that you can follow to redefine your look

Develop a sense of style-

Being fashionable is a necessity. Try reading more fashion magazines to understand the kinds of clothing that go well together and how to put together a classy outfit. Make sure that you develop your own fashion style and make your own posh statement. Avoid anything which you feel doesn’t compliment you. It is advisable to have a personal style than copying the look of others.

Bring sophistication to your dressing-

Make your inner sophistication and stylishness stand out simply by dressing better. To bring sophistication to your outfit doesn’t mean you need to flaunt expensive dresses from Chanel, Gucci or Prada. Few simple additions such as scarves, sun glass or even a small ring can take your look to a different level. You just need to have the sense of matching it properly. For instance, you can buy custom scarves online and pair it with your jeans and top. Simple yet stylish.

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Focus on accessories-

Matching your glasses to your clothing is fine, but you may find it more effective to coordinate your glasses with any accessories you wear, including jewelry, hair accessories and scarves. Sunglasses are available in various textures, and some textures are perfect match to shorts, while others can be worn with t-shirts or suits.

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Match up your jewelry with your dress-

It is important to choose jewelry that not only match with your outfit, but that also enhance you. Opt for metals and gems that illuminate your natural skin tone. There is a wide spectrum of different different metals and stones, it is better to follow your personal preference.

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One of the main rules when it comes to putting outfits together and to coordination your clothes is that they need to match the setting and the occasion for which you will be wearing those clothes.